Custom Rack Cards

Here’s Why you Need Dawn Printing’s Rack Cards for your Business

Using rack cards are an ideal choice for brand advertisement. If you’ve just opened a business or are having a good time with it and want to boost it to the next level, then get these die cut rack cards immediately. This is the best way to promote your newly launched product, an offer, or your overall business. Almost every brand that now comes in the list of top brands has started with these cards. They print their information in these cards like product details, brand details, complete business address, contact number, map or exact location, etc. Then, these cards are spread all around the city or country or worldwide, depending upon the level of advertisement and budget. For example, if you’re running a hotel, you will have your hotel’s information, deals, and basic offers on it.  You can put these cards in your hotel’s lobby or elsewhere.

Rack cards aren’t supposed to be placed only in the premises of the business. Because the main purpose of using these cards is to call customers to your brand. So if you place your cards inside the hotel only, how will you get new customers when they wouldn’t even be able to see them? You must spread them in public areas like subways, parks, or someplace like that. This way, people of all ages and both genders will read the rack cards and get enticed to your business. They will get to know about your awesome brand and will try to reach you out if interested. Now comes the main part. If you really want to bring out maximum conversions, then you need to get premium-quality rack cards. The artwork and printing should be high-end too. People will then be engaged with your brand.

The Complete Designing of Rack Cards

Business rack cards are the need of today’s market, this is how important they are. Yes, we know that print media is an old way of advertisement and marketing. This is the era of digital advertisement. But accept the fact that the print media is much more effective than digital media. The reason for this is that the person of every age doesn’t use computers and mobile phones. About a third of this world do not have any access to the internet and around 1 billion people don’t own mobile phones. Rack cards are a great way to reach even the corners of the world. But how are they designed? How do they influence people and make them check out a brand? There are a few things in business cards that impress people and if they don’t possess those things, it would be a waste of money. 

Basically, the die-cut rack cards attract people and then impress them with their features and everything printed on them. For this, you need to take care of their style. Usually, the custom rack cards are of the size of 4” x 9” which clearly shows that these cards are made rectangular. The quality of these cards must be exceptional so your brand could get a very good impression. Dawn Printing ensures you that we will use the best quality stock for making rack cards. Due to this, your onlookers will feel the quality in their hands. The stock that we use is sturdy and very luxurious in feel. Moreover, this stock gives high-resolution printability as well so whatever you will print on these rack cards will appeal to the onlookers. The colours on our stock become decently vibrant that they never fail to catch eyes. 

Information to Include in your Rack Cards

Why do you think people would make a conversion? They will visit your store for a few reasons only. One of those reasons would be the quality of the rack cards. It should be superior so people would think that your brand has a lot of worth. If you invest in low-quality rack card printing, then people won’t think that your brand is any good at all. This is because your presentation is of low calibre. The next reason would be the information that you print on them. If you’re making custom rack cards for the first time, don’t worry if you’re confused about what you should include and what you shouldn’t. We will list out those things for you. First, you need to make sure that you grab their attention with something. For that, you must use some graphics or a catchy headline to entice people.

Once they have grabbed your business rack cards because of either the attention-grabbing graphics or headline, you need to make sure that they stay engaged with your custom rack cards. You want them to keep reading the die cut rack cards until they have read out every word on them and made up their mind of paying a visit to your store or so. For this, you need to know what audience do you want to serve and know their interests. Apart from this, it’s great to offer good and healthy discounts on their favourite products or services. Try using bold letters on your custom rack cards because they steal a lot of attention. 

You can include your brand’s logo using our design techniques like spot UV, hot foiling, embossing, debossing, etc. to put on a stylish mood and distinctive looks. Think about product name, details, contact number, address, social media, etc. 

Stocks to Use for Rack Card Printing

The stock is like the heart of the rack card printing. The material of the printed rack cards decides how everything else will work. If you want your cards to work just as they should be, then it’s the job of the material. The beauty, the feel, the quality, the splendour, etc. of the premium rack cards is dependent on the stock. So, make sure that you don’t make a bad decision while choosing the stock. Dawn Printing offers a number of them so you could choose the one that suits you the best. We have two categories of stocks. One of those two includes cards which are thin and the other one includes rigid stocks that are thicker. Usually, we use rigid stocks for heavy-duty purposes while the card stocks in light-weight products like rack cards. 

For rack cards, we have bleach, art, texture, linen, kraft cards, etc. All of these cards are available in the best quality at Dawn Printing. Here, you can get them of various thicknesses (12 Pt to 24 Pt grammage). Although, they do have some differences like the bleach card is good for one-sided printing. You should use this card if you want only one side of your rack card to be printed. However, you should go for the art card for the most effective custom rack cards. They allow two-sided printing which is the most suitable for you. There are also linen cards but they are only available in solid colours. For eco-friendly rack cards, you should use our kraft cards. For more information regarding stock, call our customer support. 

Choose Dawn Printing for Rack Card Printing

Dawn Printing is the company you can trust because we keep sharing credibility proofs on our customers’ demands while preparing their order. You can get a digital proof of your finalized design. We can also send you a few samples before making your die cut rack cards in bulk.

Call us at 209-566-0928 to place your order of rack cards.